It was a small, brown paper lunch bag, but it was packed with a powerful message.

That’s what volunteers with the Chew On This! campaign were handing out at locations around the city Tuesday, bringing awareness of the levels of poverty and food insecurity in Canada and right here in Kingston.

The local campaign, which coincided with International Day for the Eradication of Poverty, was among more than 30 held across the country. Chew On This! Kingston is a group that represents faith groups, local organizations and concerned individuals.

“We’re bringing attention to the difficulties people living with less face in Kingston and indeed across Canada. People living with less are forced to go to food banks and meal programs. This is a shocking and unacceptable thing in one of the world’s richest countries